Welcome to the Indfix business blog, curated by Susanna Erickson, where we strive to provide valuable insights into the world of business development, strategic planning, and market innovation. In this space, we will explore essential topics such as entrepreneurship, effective marketing strategies, financial management, and the latest trends impacting businesses today. Our goal is to empower professionals and business leaders with the knowledge and tools needed to navigate the complexities of the modern business landscape while fostering sustainable growth and success. We invite you to join us on this journey of discovery and learning as we share practical advice and thought-provoking ideas.
10 February 2026
Dropshipping vs. Traditional E-Commerce: Which Model Is Right for You?
Alright, so you’ve caught the entrepreneurial bug, huh? You`re itching to dive into the world of online selling, imagining yourself sipping espresso on a beach in Bali while orders magically roll...
9 February 2026
Chatbots: Enhancing Customer Experience and Engagement
In the age of instant gratification and on-demand service, businesses can’t afford to be “closed” outside of working hours—or even during them! Customers expect fast responses, 24/7...
8 February 2026
The Impact of Innovation on Business Longevity and Relevance
Have you ever wondered why some businesses fade into oblivion while others stand the test of time, growing stronger with each passing year? It’s not just about having a brilliant product or an...
7 February 2026
How to Build a Sustainable Business Model for the Gig Economy
The gig economy is booming, and it’s not slowing down anytime soon. Whether you’re an independent freelancer, a side hustler, or running a full-fledged gig-based business, one thing`s for sure�...
6 February 2026
Leveraging User-Generated Content to Build Brand Loyalty
Let’s be real—people trust people more than polished ads. We’ve all scrolled right past a slick brand post but paused to check out a customer’s selfie with a product. Why? Because...
5 February 2026
The Role of Blockchain Technology in Digital Advertising
Digital advertising has evolved rapidly over the years, but it`s not without its challenges. The industry is plagued by fraud, lack of transparency, and privacy concerns. Enter blockchain—the...
4 February 2026
Shifting Mindsets for Success: The Role of Business Coaching
Think of success like climbing a mountain. It looks magnificent from the base, but that climb? It`s steep, tricky, and full of unexpected turns. Now imagine having a guide who knows the terrain,...
3 February 2026
Emphasizing Value Chains in Your Business Model Strategy
Okay, let’s get real for a second. If you`ve ever sat through a business meeting where someone starts rambling on about `value chains` with all the excitement of a soggy sandwich, you`re probably...
2 February 2026
Cross-Cultural Marketing: Bridging Global Gaps with Sensitivity
Marketing is no longer just about reaching more people—it’s about reaching the right people, in the right way . And if your audience spans across different countries, cultures, and...