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Insights and Inspiration: Welcome to Indfix`s Business Blog

Welcome to the Indfix business blog, curated by Susanna Erickson, where we strive to provide valuable insights into the world of business development, strategic planning, and market innovation. In this space, we will explore essential topics such as entrepreneurship, effective marketing strategies, financial management, and the latest trends impacting businesses today. Our goal is to empower professionals and business leaders with the knowledge and tools needed to navigate the complexities of the modern business landscape while fostering sustainable growth and success. We invite you to join us on this journey of discovery and learning as we share practical advice and thought-provoking ideas.


Using Scenario Planning to Navigate Uncertainty

19 September 2026

Using Scenario Planning to Navigate Uncertainty

Uncertainty is not a temporary condition that will resolve itself once the next quarterly report arrives. It is the permanent backdrop against which every business decision gets made. Leaders who...

Why Subscription Models Are Taking Over the Market

18 September 2026

Why Subscription Models Are Taking Over the Market

Subscription models have moved from the periphery of commerce to its center. What began as a billing tactic for newspapers and book clubs is now the default revenue architecture for software, media...

How to Leverage Big Data for Strategic Decision Making

17 September 2026

How to Leverage Big Data for Strategic Decision Making

Most companies today sit on more data than their leadership teams can realistically process. Customer transactions, supply chain signals, website behavior, support tickets, sensor readings,...

Why Diversifying Revenue Streams Can Bolster Profit

16 September 2026

Why Diversifying Revenue Streams Can Bolster Profit

There is a particular kind of confidence that comes from running a business with a single, reliable source of income. The invoices go out, the payments come in, and the spreadsheet behaves itself....

Making Smarter Hiring Decisions with Future Growth in Mind

15 September 2026

Making Smarter Hiring Decisions with Future Growth in Mind

Hiring the right talent is one of the most critical elements for organizational success. Yet, making hiring decisions that align with future growth is a complex task that requires a nuanced...

Analyzing the Telecom Industry’s Push Toward 5G

14 September 2026

Analyzing the Telecom Industry’s Push Toward 5G

The telecom industry has spent years promising that 5G will change everything. Faster downloads, remote surgery, smart factories, self-driving cars. The marketing has been relentless. But walk into...

The Future of Sales: Adapting to Changing Consumer Behaviors

13 September 2026

The Future of Sales: Adapting to Changing Consumer Behaviors

Sales has always been a moving target. What worked a decade ago can feel tone-deaf today. The core reason is not technology by itself. It is that buyer behavior shifts first, and sales methods...

Why Customer Loyalty Programs Are Evolving Rapidly

12 September 2026

Why Customer Loyalty Programs Are Evolving Rapidly

Customer loyalty programs have existed in recognizable form for well over a century, yet the last several years have produced more structural change than the previous several decades combined....

The Role of Community Engagement in Business Success

11 September 2026

The Role of Community Engagement in Business Success

Every business owner has heard some version of the same sermon: give back to the community, and good things will happen. It sounds nice. It also sounds vague enough to mean anything, which is...

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