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Insights and Inspiration: Welcome to Indfix`s Business Blog

Welcome to the Indfix business blog, curated by Susanna Erickson, where we strive to provide valuable insights into the world of business development, strategic planning, and market innovation. In this space, we will explore essential topics such as entrepreneurship, effective marketing strategies, financial management, and the latest trends impacting businesses today. Our goal is to empower professionals and business leaders with the knowledge and tools needed to navigate the complexities of the modern business landscape while fostering sustainable growth and success. We invite you to join us on this journey of discovery and learning as we share practical advice and thought-provoking ideas.


Common Mistakes in Cash Flow Forecasting and How to Avoid Them

9 January 2026

Common Mistakes in Cash Flow Forecasting and How to Avoid Them

Cash flow forecasting is like having a financial crystal ball. When done right, it can steer your business around risky corners and toward strategic growth. But when it`s riddled with errors?...

Demystifying Programmatic Advertising for Beginners

8 January 2026

Demystifying Programmatic Advertising for Beginners

Let’s face it—digital advertising can feel like a maze. Between pixels, impressions, conversions, and a million buzzwords, it’s easy to get lost. But there’s one term getting tossed around...

Unlocking Innovation Through Creative Leadership Coaching

7 January 2026

Unlocking Innovation Through Creative Leadership Coaching

In today`s fast-paced business world, innovation isn’t just a buzzword; it’s the lifeblood of staying competitive. Yet, despite its importance, sparking meaningful innovation within teams can...

Common Social Media Mistakes That Are Hurting Your Brand

6 January 2026

Common Social Media Mistakes That Are Hurting Your Brand

Social media isn’t just a place to scroll through memes or stalk old friends anymore — it’s the digital storefront of your brand. It’s often the first impression people get of who you are,...

Rethinking Business Models for the Digital Age

5 January 2026

Rethinking Business Models for the Digital Age

In today’s world, if your business model hasn’t evolved in the last five years, you might already be behind. The digital age isn’t just knocking on our doors—it’s practically living in...

Common Mistakes to Avoid in Business Planning

4 January 2026

Common Mistakes to Avoid in Business Planning

Starting a business? Great! Now let’s talk about how not to steer that shiny new idea of yours straight into a ditch. Business planning is like building IKEA furniture: skip the instructions, and...

How Culture Influences Your Company's Brand and Reputation

3 January 2026

How Culture Influences Your Company's Brand and Reputation

In today’s hyper-connected world, a company’s brand and reputation are no longer just about the products it sells or the services it offers. Instead, they are deeply intertwined with company...

How Disruptive Technologies Are Transforming Traditional Business Models

2 January 2026

How Disruptive Technologies Are Transforming Traditional Business Models

We’re living in a world where the only constant is change. Remember when Blockbuster ruled Friday nights and taxis were the go-to ride? Feels like a lifetime ago, right? That’s the magic—and...

Strategies for Growing Loyal Communities Around Your E-Commerce Brand

1 January 2026

Strategies for Growing Loyal Communities Around Your E-Commerce Brand

Imagine this: you’ve built a sleek, user-friendly e-commerce store. Your products are top-notch. Your marketing is strong. But… your customer retention? Meh. People come, buy once, and vanish...

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