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Insights and Inspiration: Welcome to Indfix`s Business Blog

Welcome to the Indfix business blog, curated by Susanna Erickson, where we strive to provide valuable insights into the world of business development, strategic planning, and market innovation. In this space, we will explore essential topics such as entrepreneurship, effective marketing strategies, financial management, and the latest trends impacting businesses today. Our goal is to empower professionals and business leaders with the knowledge and tools needed to navigate the complexities of the modern business landscape while fostering sustainable growth and success. We invite you to join us on this journey of discovery and learning as we share practical advice and thought-provoking ideas.


Disruptive Innovation: A Threat, or an Opportunity in Disguise?

29 November 2025

Disruptive Innovation: A Threat, or an Opportunity in Disguise?

Let’s talk about a term that gets thrown around quite a bit in the business world: disruptive innovation . It’s one of those buzzwords, right? It sounds fancy enough to make you feel like...

Ethical Challenges in Data Privacy and Protection

28 November 2025

Ethical Challenges in Data Privacy and Protection

Let’s not sugarcoat it—data privacy is a hot mess right now. Every click, every scroll, every “I Agree” button you hit? It`s tracked, analyzed, and tucked away in a server...

How Customer Feedback Can Shape Corporate Strategy

27 November 2025

How Customer Feedback Can Shape Corporate Strategy

Ah yes, customer feedback — the magical data pool where dreams are made or brutally crushed. You know, nothing says `we care` like a carefully ignored online review... but let’s not go down...

The Power of Micro-Influencers in Niche Marketing

26 November 2025

The Power of Micro-Influencers in Niche Marketing

Let’s face it—social media has totally flipped the marketing script. Big names used to rule the ad world, right? But now, there’s a new group stealing the spotlight (and doing it with style)....

How to Create Cash Flow Projections Like a Pro

25 November 2025

How to Create Cash Flow Projections Like a Pro

Cash flow projections might sound like the boring cousin of budgeting, but let me tell you, they’re a game-changer for any business. Think of them as the crystal ball of your finances; they show...

The Importance of a Clear Value Proposition in Your Business Plan

24 November 2025

The Importance of a Clear Value Proposition in Your Business Plan

Ever wonder why some businesses hit the ground running while others trip out of the gate? Sure, there are a ton of factors—funding, market conditions, timing—but one key differentiator often...

Personalization Techniques to Boost Customer Engagement in E-Commerce

23 November 2025

Personalization Techniques to Boost Customer Engagement in E-Commerce

In the noisy, bustling digital marketplace, every click matters. Think of it like shouting into a stadium full of competing voices—how do you get someone to turn their head and actually listen to...

Using Video Marketing to Showcase Products in Your E-Commerce Store

22 November 2025

Using Video Marketing to Showcase Products in Your E-Commerce Store

Let’s face it—shopping online is convenient, but it lacks that in-store magic. You can’t touch, feel, or try anything before buying. That’s where video marketing steps in like a superhero...

Empowering Employees: How Flattened Hierarchies Boost Innovation

21 November 2025

Empowering Employees: How Flattened Hierarchies Boost Innovation

Let’s be honest—when you hear the word “hierarchy,” what image pops into your head? Is it a towering pyramid of managers sitting on chairs made of buzzwords, sipping overpriced coffee,...

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