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Insights and Inspiration: Welcome to Indfix`s Business Blog

Welcome to the Indfix business blog, curated by Susanna Erickson, where we strive to provide valuable insights into the world of business development, strategic planning, and market innovation. In this space, we will explore essential topics such as entrepreneurship, effective marketing strategies, financial management, and the latest trends impacting businesses today. Our goal is to empower professionals and business leaders with the knowledge and tools needed to navigate the complexities of the modern business landscape while fostering sustainable growth and success. We invite you to join us on this journey of discovery and learning as we share practical advice and thought-provoking ideas.


How to Create an Effective Elevator Pitch for Your Business

3 October 2026

How to Create an Effective Elevator Pitch for Your Business

You are standing in a crowded room. Someone with the authority to change your company`s trajectory asks what you do. You have roughly thirty seconds before their attention moves elsewhere. What...

Profit Planning Techniques Every Leader Should Know

2 October 2026

Profit Planning Techniques Every Leader Should Know

Profit planning is a crucial aspect of business strategy. It`s more than just projecting revenue; it involves understanding the dynamics of your market, your operational capabilities, and the...

The Link Between Innovation and Long-Term Planning

1 October 2026

The Link Between Innovation and Long-Term Planning

Innovation and long-term planning are often treated as opposites. Innovation gets framed as bold, fast, and disruptive. Planning gets framed as slow, rigid, and bureaucratic. That framing is...

Key Challenges Facing the Airline Industry Today

30 September 2026

Key Challenges Facing the Airline Industry Today

Airlines operate in one of the most unforgiving business environments imaginable. They sell a perishable product, manage assets worth tens of millions of dollars each, depend on volatile input...

Transformative Leadership: Inspiring Change in Your Organization

29 September 2026

Transformative Leadership: Inspiring Change in Your Organization

Let`s get one thing straight. Transformative leadership is not about holding a town hall meeting, wearing a quarter-zip sweater, and saying the word `synergy` until people stop making eye contact....

Streamlining Operations to Enhance Bottom Line Results

28 September 2026

Streamlining Operations to Enhance Bottom Line Results

Every business owner eventually confronts the same uncomfortable arithmetic. Revenue can grow for years while profit stays flat, or even shrinks. The culprit is rarely a single catastrophic...

The Role of Culture in Long-Term Business Planning

27 September 2026

The Role of Culture in Long-Term Business Planning

Most companies treat culture as a soft issue. Something to mention in recruiting materials, maybe measure once a year with an engagement survey, and otherwise leave alone while the real work of...

Why E-commerce Continues to Outpace Brick-and-Mortar Stores

26 September 2026

Why E-commerce Continues to Outpace Brick-and-Mortar Stores

Every few years, someone declares that physical retail is finished. Then a new crop of stores opens, a legacy brand reinvents its showroom, and the prediction quietly dies. So why does the data...

The Importance of Agile Methodologies in Business Strategy

25 September 2026

The Importance of Agile Methodologies in Business Strategy

Picture a leadership team that spends nine months building a strategy, prints it in a glossy deck, and then watches it become obsolete before the first quarter ends. This happens more often than...

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