Welcome to the Indfix business blog, curated by Susanna Erickson, where we strive to provide valuable insights into the world of business development, strategic planning, and market innovation. In this space, we will explore essential topics such as entrepreneurship, effective marketing strategies, financial management, and the latest trends impacting businesses today. Our goal is to empower professionals and business leaders with the knowledge and tools needed to navigate the complexities of the modern business landscape while fostering sustainable growth and success. We invite you to join us on this journey of discovery and learning as we share practical advice and thought-provoking ideas.
3 October 2026
How to Create an Effective Elevator Pitch for Your Business
You are standing in a crowded room. Someone with the authority to change your company`s trajectory asks what you do. You have roughly thirty seconds before their attention moves elsewhere. What...
2 October 2026
Profit Planning Techniques Every Leader Should Know
Profit planning is a crucial aspect of business strategy. It`s more than just projecting revenue; it involves understanding the dynamics of your market, your operational capabilities, and the...
1 October 2026
The Link Between Innovation and Long-Term Planning
Innovation and long-term planning are often treated as opposites. Innovation gets framed as bold, fast, and disruptive. Planning gets framed as slow, rigid, and bureaucratic. That framing is...
30 September 2026
Key Challenges Facing the Airline Industry Today
Airlines operate in one of the most unforgiving business environments imaginable. They sell a perishable product, manage assets worth tens of millions of dollars each, depend on volatile input...
29 September 2026
Transformative Leadership: Inspiring Change in Your Organization
Let`s get one thing straight. Transformative leadership is not about holding a town hall meeting, wearing a quarter-zip sweater, and saying the word `synergy` until people stop making eye contact....
28 September 2026
Streamlining Operations to Enhance Bottom Line Results
Every business owner eventually confronts the same uncomfortable arithmetic. Revenue can grow for years while profit stays flat, or even shrinks. The culprit is rarely a single catastrophic...
27 September 2026
The Role of Culture in Long-Term Business Planning
Most companies treat culture as a soft issue. Something to mention in recruiting materials, maybe measure once a year with an engagement survey, and otherwise leave alone while the real work of...
26 September 2026
Why E-commerce Continues to Outpace Brick-and-Mortar Stores
Every few years, someone declares that physical retail is finished. Then a new crop of stores opens, a legacy brand reinvents its showroom, and the prediction quietly dies. So why does the data...
25 September 2026
The Importance of Agile Methodologies in Business Strategy
Picture a leadership team that spends nine months building a strategy, prints it in a glossy deck, and then watches it become obsolete before the first quarter ends. This happens more often than...