Welcome to the Indfix business blog, curated by Susanna Erickson, where we strive to provide valuable insights into the world of business development, strategic planning, and market innovation. In this space, we will explore essential topics such as entrepreneurship, effective marketing strategies, financial management, and the latest trends impacting businesses today. Our goal is to empower professionals and business leaders with the knowledge and tools needed to navigate the complexities of the modern business landscape while fostering sustainable growth and success. We invite you to join us on this journey of discovery and learning as we share practical advice and thought-provoking ideas.
5 September 2026
Maximizing ROI on Advertising Spend: Strategies for 2027
The advertising landscape in 2027 is not merely an extension of the trends from the early 2020s. It is a fundamentally different environment shaped by the collapse of third-party cookies, the...
4 September 2026
Business Coaching and the CEO's Roadmap to Visionary Leadership
Let’s face it — running a business isn’t for the faint of heart. Between strategy meetings, performance metrics, investor expectations, and your own personal goals, it’s easy to feel like...
3 September 2026
What Every Entrepreneur Should Know About Cash Management
Let’s get real — cash is king. No matter how brilliant your business idea is, how many followers you have on social media, or how slick your brand looks, if your cash flow is out of whack, the...
2 September 2026
The Connection Between Company Culture and Diversity
Let’s talk about company culture and diversity today. Picture this: you walk into an office where everyone looks, thinks, and acts the same. Sounds dull, right? Now imagine stepping into a...
1 September 2026
Innovation at the Edge: How Startups Are Disrupting Entire Sectors
Innovation isn’t something that happens in the comfort of a boardroom with a dozen suits shaking hands over spreadsheets. Nope, the real magic? It’s happening at the edges — in garages,...
31 August 2026
Why Business Coaching Is an Investment, Not an Expense
Let’s be real for a second—running a business isn’t all sunshine and rainbows. It’s stressful, unpredictable, and sometimes, downright overwhelming. Whether you’re a startup founder...
30 August 2026
The Role of Automation in Optimizing Cash Management
Let’s be honest—managing cash flow in a business can feel like juggling flaming swords while riding a unicycle. It’s tricky, stressful, and incredibly crucial. The old-school spreadsheet...
29 August 2026
Inclusive Marketing: Reaching Customers Through Diverse Representation
Have you ever looked at a brand`s ad and thought, `Wow, that speaks to me on such a personal level!` ? Chances are, what you saw was an example of inclusive marketing done right. Inclusive...
28 August 2026
Leadership Mindsets for Thriving in a Disrupted Economy
The world is changing—fast. In this era of economic disruption, uncertainty has become the only certainty. Markets are shifting, industries are evolving, and businesses must adapt or risk...