Welcome to the Indfix business blog, curated by Susanna Erickson, where we strive to provide valuable insights into the world of business development, strategic planning, and market innovation. In this space, we will explore essential topics such as entrepreneurship, effective marketing strategies, financial management, and the latest trends impacting businesses today. Our goal is to empower professionals and business leaders with the knowledge and tools needed to navigate the complexities of the modern business landscape while fostering sustainable growth and success. We invite you to join us on this journey of discovery and learning as we share practical advice and thought-provoking ideas.
25 December 2025
Overcoming Hiring Challenges with a Business Coach's Insight
Hiring—does the word fill you with excitement or dread? For many business owners, it’s a mixed bag of emotions. On one hand, onboarding someone new means growth and fresh energy. On the other...
24 December 2025
The Importance of Consistency in Brand Messaging
Let’s talk about consistency in brand messaging. I know, at first glance, it might sound like one of those corporate buzzwords you hear tossed around in marketing meetings. But hear me out—this...
23 December 2025
Mastering the Art of Social Listening in B2C
Let’s face it—if you’re running a consumer-facing business in 2024 and you’re not using social listening, you’re basically flying blind. Your customers are talking, sharing, ranting,...
22 December 2025
The SEO Impact of Structured Data and Rich Snippets
Ever feel like Google`s playing hide-and-seek with your website? You pour your heart and soul (and probably a couple of all-nighters) into crafting beautiful content. Yet, it ends up buried on the...
21 December 2025
The Future of AR and VR in Digital Marketing
Remember when digital marketing was all about banner ads and email blasts? Fast forward to today—and whoa—it’s a whole new ball game. Enter the dynamic duo changing everything: Augmented...
20 December 2025
Integrating Corporate Social Responsibility into Your Long-Term Strategy
Let’s face it — doing business isn’t just about dollars and cents anymore. These days, customers, employees, and even investors are expecting more. They want to see companies that care. Not...
19 December 2025
Leveraging Artificial Intelligence to Streamline Business Models
Ah, artificial intelligence—the buzzword that makes some people excited and others break into a cold sweat, fearing our impending robot overlords. But let’s be real: AI isn`t here to steal our...
18 December 2025
How to Avoid Common Ethical Pitfalls in Global Outsourcing
Let’s face it—outsourcing can be a total game-changer in the business world. Whether you’re a startup hustling to scale or a big brand trying to cut costs, working with global partners is...
17 December 2025
Essential Project Management Skills for Remote Teams
Remote work has become the new normal, and managing a team from different locations comes with its own set of challenges. Keeping everyone on the same page, ensuring productivity, meeting deadlines...